I recently saw a TV commercial advertising a breakfast cereal that is now gluten free. Perhaps you've seen it. In the commercial, after the narrator announces that the cereal is gluten free, he says, "...and kids know how good that is for you." My immediate thought was: do they?
I don't think that many adults, let alone kids, know what gluten free is, or if and why it might be bad for them. Instead, what I saw was a commercial that was trying to deceive consumers into thinking that "gluten free" means a healthier diet, or that going gluten free will help you to lose weight. Not so fast!